Begin with a captivating discussion about Disneyland, asking students about their personal experiences and initial perceptions of the park. Elicit their expectations and knowledge; What do they associate with Disneyland? What comes to mind when they hear the name? Introduce the lesson's objective: to analyze Disneyland as a cultural and economic phenomenon. Briefly outline the topics to be covered throughout the lesson, emphasizing the park’s multifaceted nature and complexity.

Действия учителя: Facilitate a brainstorming session, guiding the discussion and encouraging broad participation.

Действия учащихся: Share their personal experiences and initial thoughts about Disneyland.

Длительность: 10 минут

Present a historical overview of Disneyland’s origins, covering Walt Disney’s vision, the challenges faced during its construction, and the societal context of the 1950s. Discuss the post-war American boom, the rise of suburbanization, and the cultural values that influenced the park's design. Include images and video clips from the park's early years to illustrate its initial appeal. Analyse the influence of other amusement parks on the development of Disneyland.

Действия учителя: Deliver a concise lecture, complemented by visual aids. Encourage questions and discussion.

Действия учащихся: Take notes, ask clarifying questions, and participate in the discussion.

Длительность: 15 минут

Explore Disneyland’s influence on popular culture including movies, music, television and fashion. Discuss how the park has shaped our perceptions of fantasy, adventure, and Americana. Examine the park’s iconic characters and attractions and their role in creating a broader cultural narrative. Discuss the impact of Disney merchandise and its role in extending the park’s influence beyond its physical boundaries.

Действия учителя: Lead a discussion, showcasing examples of Disneyland’s representation in various media

Действия учащихся: Identify examples and analyze their cultural significance.

Длительность: 15 минут

Analyze the economics behind Disneyland's success. Discuss its revenue streams (ticket sales, merchandise, food and beverage, hotels), its cost structure, and its marketing strategies. Explore the concept of ‘synergy’ within the Disney company and how it contributes to the success of the parks. Discuss the park’s use of intellectual property and its pricing strategies.

Действия учителя: Introduce economic concepts and provide case studies related to Disneyland.

Действия учащихся: Engage in a group activity to analyze Disneyland’s revenue streams and cost structure.

Длительность: 15 минут

Examine Disneyland’s global expansion and its adaptations to different cultures. Compare and contrast the experiences offered at Disneyland parks in different countries (e.g., Tokyo Disneyland, Disneyland Paris, Shanghai Disneyland). Discuss the challenges and opportunities associated with adapting a distinctly American cultural icon to diverse global audiences. Students consider the cultural sensitivities and adaptations that Disney has made to cater to local preferences.

Действия учителя: Present case studies and facilitate a comparative analysis of different Disneyland parks.

Действия учащихся: Compare and contrast the different parks, considering cultural adaptations.

Длительность: 15 минут

Present a balanced view of Disneyland, acknowledging criticisms related to labor practices, environmental impact, historical revisionism, and the commodification of culture. Discuss the debate surrounding the park’s representation of American ideals and its role in perpetuating certain stereotypes. Examine ethical concerns about the park's impact on local communities and economies. Encourage students to engage in respectful debate about these issues.

Действия учителя: Present different viewpoints and encourage a respectful debate.

Действия учащихся: Articulate their own informed opinions based on evidence.

Длительность: 15 минут

Divide students into small groups to discuss predetermined questions related to Disneyland’s impact. Potential topics for debate include: “Is Disneyland a positive force for cultural exchange?”, “Does Disneyland reinforce harmful stereotypes?”, and “Is Disney’s business model ethical?”. Each group prepares to present their findings and engage in a classroom-wide debate.

Действия учителя: Facilitate process of group activity. Guide respectful debate.

Действия учащихся: Participate in highly structured group work and refine their argumentation.

Длительность: 20 минут

Summarize the key points discussed during the lesson. Review Disneyland’s importance as a cultural and economic phenomenon. Reiterate the complexity of the park's impact. Briefly introduce the subject of the homework assignment. Answer any remaining questions students may have, and provide clear guidance on the assignment expectations.

Действия учителя: Recap key concepts and clarify expectations.

Действия учащихся: Review their notes and ask any remaining questions.

Длительность: 5 минут

Provide a list of relevant resources including books, articles, documentaries, and websites for further research. Examples: Cleary, James. *Disneyland: The Dream That Became Reality*. Van Vechten, Wallace. *The Florida Adventure*. Online resources such as the official Disneyland website and relevant academic journals.

Действия учителя: Distribute the list of resources and provide guidance on locating and evaluating information.

Действия учащихся: Review the list and prepare for the homework assignment.

Длительность: 5 минут