This research project delves into the multifaceted representation of China across various global media platforms. It examines the nuances of how China is portrayed, considering factors such as political ideologies, economic interests, and cultural biases. The study investigates the evolution of these portrayals over time, analyzing shifts in narrative and framing, and considering the impact of events, both internal and external to China, on media representations. It explores the role of different media outlets, including news organizations, social media platforms, and entertainment industries, in shaping the global understanding of China. Furthermore, it aims to uncover the strategies and mechanisms used by various actors, including governments, corporations, and individuals, to influence these representations. The project will consider both quantitative and qualitative methods, including content analysis, discourse analysis, and audience reception studies, to provide a comprehensive and nuanced understanding.
The project will contextualize these media portrayals within broader geopolitical and socio-economic frameworks, acknowledging the complexity and diversity of perspectives on China. The scope of this project is expected to be wide and will be covering major media outlets from different regions and will examine their publications over a substantial period to observe the trends and fluctuations in the China's representation. A special focus will be given to the critical analysis of the existing research around the topic and assessment of the gaps identified by the global scholars. The collected data is going to be processed and analyzed to identify the pattern and to compare the way the certain events are discussed in different media.